On the occasion of the World Photography Day Arricano opened the photo exhibition "My City" with photos of the Left Bank of the capital and organized a photo studio with professional makeup artists and photographers inside the Prospekt shopping mall in Kyiv.

For two weeks, the townspeople sent their photos about how they see the Left Bank of the capital, how unique, distinctive and picturesque this part of the city is. Finally, among all those who sent their works, Arricano chose 20 participants from the Prospekt shopping mall brand community, whose photos impress the most. 

The most atmospheric and interesting photos were included in the photo exhibition "My City", and from August 19, all visitors to the shopping complex can get acquainted with the works of the participants, see Kyiv through the eyes of the Prospekt shopping mall community. The purpose of the project is to show the multifaceted beauty of the capital, pay attention to the fact that extraordinary views surround citizens everywhere: in each near and dear yard, while going daily to the bus stop, among the arrays of residential buildings and industrial buildings. After all, the greatness and beauty of the city are in its details.

"The Prospekt shopping mall community is always actively involved in our initiatives, we analyze the involvement of visitors in the events we hold and take into account the wishes of the community. Specially for the World Photography Day, Arricano created a unique event that demonstrates that Kyiv is not only Khreshchatyk, Spivoche Pole or Golden Gate. The capital of Ukraine is multifaceted and, unfortunately, for many it is still unexplored, it has a unique architectural ensemble, which was recorded by the participants of the photo exhibition "My City" in their works," said Inna Morozova, Marketing Director of Arricano. 

In addition, Arricano created an improvised photo studio inside the shopping mall so that everyone could try themselves as a model, master the art of photography and "catch" a good shot.

Children and adults went from makeup to printing their own photos, learning how to pose and choose the right angles to make the picture stunning. Professional makeup artists and hairdressers created beautiful hairstyles and makeup for a photo shoot, and photographers told about the features and secrets of mobile photography. The smallest ones during the whole event were getting their braids with kanekalons and bright aqua makeup, so that the photos were even more beautiful.

The most active participants of the event for the World Photography Day, as well as the authors whose works were included in the photo exhibition, received gifts from the MULTIPLEX cinema chain.
Everyone can get acquainted with the exposition "My City" every day on the 2nd floor of Prospekt shopping mall. The exhibition will run until September 17.

Project partner: MULTIPLEX.

For more information about this and other events, see the pages of Prospekt shopping mall on Facebook and Instagram.